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News and Press Releases
CLICK HERE TO SEE OUR ADVERTISING CAMPAIGN
08/26/2009
Finals Advertising
Announced
Unified World Finals and Car
Toys of Tulsa have joined forces to build an advertising campaign that
will insure a great spectator turnout at this years event. Along with the
USACI show Car Toys will be holding a HUGE Blow Out Sale at the event
featuring over $100,000 (Wholesale) in merchandise to be sold at blow out
show prices. With this in mind we have arrived on an advertising budget
that will insure enough attendance to get the job done! The final budget
announced will top $45,000.00 in a local media blitz campaign. The
advertising mix will include radio, TV, newsprint, internet, grass roots
promotion, and high school media networks. Even the local media
representatives are surprised at the amount coverage the event will be
producing. The advertising breakdown is:
Radio - KHITS 106.9 - $3,500.00
- 14 days of saturation.
http://www.khits.com/
Radio - Kjams 105.3 - $3,000.00
- 14 days saturation.
http://www.kjmm.com/
Rolling Billboad - $4,100.00
- 30 days mobile roving billboard
Internet - Myspace - $3,500.00
- Up to 10,000 site hits in advertising to the local market.
Fliers - $2,400 - 200,000 full
color $5.00 discount coupons distributed via grass roots campaign.
Posters - $200 200 full color
11x17 posters located at select retail shops in the Tulsa Market
Gridiron Classic - $2,000 -
Sponsorship
Print - Urban Tulsa -
$3,000 - Full page ad for 30 days
http://www.urbantulsa.com/gyrobase/index
Print - Vype - $2,290 - High
School Sports Magazine - 2 adds for the month of September
http://www.vype.com/
Print - Tulsa World News -
$1,500 spot Magazine - 1/2 page add
http://www.tulsaworld.com/
Print - Tulsa World News - $600
Internet campaign - 40,000 hits.
http://www.tulsaworld.com/scene/
Television - $9,000.00 -
several hundred spots selected
Billboards - Lamar $10,500.00 -
5 Large billboards for 30 days on local Interstates.
Grand Total: $45,590.00
We look forward to impressing
our vendors and members with a HUGE first class 12-volt audio event!
08/06/2009
Courtesy
of 12volt.com
dB Drag /
USACi Finals Approaching
Ralph Randall, USACi
The ground will shake in Tulsa, Oklahoma on October 3rd – 4th, but it
won’t be an earthquake. The joint dB Drag Racing / USACi Finals will
be rockin’ the Tulsa Convention Center.
“The word is definitely getting out on the streets of Tulsa and
surrounding areas” Ralph Randall, USACi president told 12voltnews.com.
“Competitors for both dB Drag Racing and USACi are accumulating points
and gearing up for the event. Local retailers are signing up for
booths along with 12 volt vendors.”
Fliers and posters are already being distributed in the market through
12 volt dealers and other retailers in the area. Billboards and radio
campaigns will begin in the near future.
“dB Drag Racing is looking forward to a great event in Tulsa. Our
competitors tell us they are ready to compete and set new records. The
central U.S. location and support from CarToys in Tulsa are real
advantages this year.” – Wayne Harris, dB Drag Racing president.
CarToys, the presenting retailer, will be promoting a mega car stereo
sale in conjunction with the dB Drag Racing / USACi join t finals at
the Tulsa Convention Center. CarToys is also promoting the finals at
various local events prior to the finals. The upcoming Import Face-off
and drag strip events will be key venues to spread the word. On the 12
volt vendor side Soundstream has stepped up to the plate with a number
of on site initiatives to excite the crowd as well as hosting the
after party.
“We are planning a number of crowd pleasing activities,” Soundstream’s
Grizz Archer told 12voltnews.com. “It will be an after party to
remember. We will also be lending support to our competitors in the
lanes.”
CarToys owner Rob Rice stated “We need these types of events to
energize consumers and our industry. We are planning to have a great
joint dB Drag Racing and USACi Finals plus a big sales event.”
For more information, please visit www.dbdragracing.com or
www.soundoff.org.
08/06/2009
SlickChix.com to Headline Finals
Afterparty.
SlickChix.com, the worlds premier oil wrestling
league has signed as the Headliner for this years Unified Finals after
party presented by Soundstream. Slick Chix will hold "PG-13" matches
during show hours on the show floor and give the winner a free vaction to
Las Vegas courtesy of travelocity.com. Later that evening at the Official
after party Slick Chix will present "Slick Chix After Dark" wrestling,
designed for a more mature crowd.
Events include several contests and
activities featuring the Slick Chix Girls, Live DJ, and entertainmnt TBA.
Admission will be free to all vendors and competitors. General admission
is $20 or $15 with your paid Unified Finals admission. All ladies
admitted FREE! Must be 18 or older to attend the afterparty. Have Fun!
04/14/2009
USACi
and dB Drag Racing Will Co-locate
World Finals on October 3-4, 2009 in Tulsa, OK
The
dB Drag Racing Association and USACi is pleased to announce the
co-location of the 22nd Annual USACi World Finals and the 12th
Annual dB Drag Racing World Finals at the Tulsa Convention Center in
Tulsa, OK on October 3-4, 2009. This “Car Audio Championship”
sponsored by Car Toys of Tulsa, is a must see for anyone interested in
fully customized cars and their car stereos. In
addition to the car stereo event, a custom car show and entertainment
will be offered.
The
main exhibit hall of the Tulsa Convention center has over 100,000 sq.ft
of floor space and is located in the heart of downtown Tulsa. With ample
parking and a hotel connected via a skybridge; this facility is
competitor, spectator and exhibitor friendly. The downtown Tulsa area
boasts several restaurants and nightclubs within walking distance of the
convention center.
USACi,
dB Drag Racing and Bass Race competitors will all have the opportunity
to compete in one location. With Tulsa centrally located, this will help
reduce travel time and expenses to many competitors who typically
compete at both World Finals.
For
more info on the show or to inquire on exhibitor space, please contact
one of the representatives at either USACi or the dB Drag Racing
Association.
04/12/2009
Courtesy
of 12volt.com
LOWELL, AR / TULSA, OK –
Its official, The 22nd Annual USACi World Finals will be held in
Tulsa, OK on October 3rd and 4th, 2009.
With six months to plan and organize the 2009
event this may be the year the USACi World Finals returns to the glory
days the organization enjoyed during the first few years in Kansas
City.
USACi president Ralph Randall told
12voltnews.com “I’m more pumped about this year’s World Finals
than I have been in a while. We are committed early to a great
facility and have a fantastic retail sponsor in CarToys. They are very
active in the Tulsa market and have a long history of successful
retail promotions”.
In an interview with CarToys’ GM Charles
Stewart he told 12voltnews.com “We feel this is a huge opportunity
to raise the visibility of mobile electronics in Tulsa and the
surrounding area. We had several successful USACi events last year and
sought Ralph after CES to move the Finals event to Tulsa”.
As a company CarToys took several first place
trophies at the ‘08 USACi Finals in Dallas last fall. “We build a
lot of show cars” Chris Pate relayed to 12voltnews.com. “Since
that is one of our strong points it’s a natural to be the retail
sponsor of a national event like the USACi World Finals.” Pate is
the team/show coordinator for CarToys.
Randall feels all of the elements are in
place to put the USACi Finals back on top. Tulsa’s centrally located
in the US and is within an easy drive from other metro areas like
Oklahoma City, Wichita, southwestern Missouri, northwestern Arkansas
and the Dallas/Ft Worth metroplex.
usaciworldfinals.com
has all the details available at this time. The host hotel, a
DoubleTree is connected to the convention center and has a rate posted
at $88.00 a night for the USACi block.
Let put this event on our calendars as a must
attend.
04/10/2009
Press Release: Car Toys of Tulsa joins USACI Finals as
Retail Sponsor.
USACI announced today the addition of Car Toys of Tulsa as the Retail
Sponsor of the 2009 USACI World Finals. Car Toys owner Rob Rice
says HIS BUSINESS Will feel the positive impact of having the USACI
World Finals in his city. "We need these type of events to keep
this industry growing” Rob continued. Car Toys has been a USACI
supporter for many years and regularly hosts USACI events to promote
their retail sales. Last year Car Toys hosted several USACI events
including one of the largest SQ events in recent years. Be sure to stop
by and visit Car Toys at the World finals Tulsa, Oklahoma in their
retail booth
The dates will be October 3rd and 4th, 2009. Event specifics including
hotels will be updated frequently over the next week.
04/07/2009
IMPORTANT INFORMATION COMPETITORS NEED TO
KNOW FOR THE SHOW!
1. If your manufacturer is present then feel free to promote them as
you like. If a manufacturer IS NOT supporting the event
or is not a USACI member you may not:
- Hand out literature
- Hang or display banners or product displays
- Display more than two (2) product decals on the vehicle.
- Decals can be no larger than 4" tall by 10" wide. Decals
larger than this must be covered.
This is and has always been USACI Finals policy. We are sure that you
can understand that without these policies there many companies would
not bother to purchase a booth or sponsorship.
2. You must have a 1/8 tank or less of gas. The front battery must be
disconnected after setup and your gas cap taped over.
They WILL BE checking at the door with a test stick. Please take care of
this in advance.
Billboard - 5 of these HUGE Billboards can be seen
in key locations around Tulsa!
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