News and Press Releases

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08/26/2009

Finals Advertising Announced

Unified World Finals and Car Toys of Tulsa have joined forces to build an advertising campaign that will insure a great spectator turnout at this years event. Along with the USACI show Car Toys will be holding a HUGE Blow Out Sale at the event featuring over $100,000 (Wholesale) in merchandise to be sold at blow out show prices. With this in mind we have arrived on an advertising budget that will insure enough attendance to get the job done! The final budget announced will top $45,000.00 in a local media blitz campaign. The advertising mix will include radio, TV, newsprint, internet, grass roots promotion, and high school media networks. Even the local media representatives are surprised at the amount coverage the event will be producing. The advertising breakdown is:

Radio - KHITS 106.9 - $3,500.00 - 14 days of saturation.  http://www.khits.com/

Radio - Kjams 105.3 - $3,000.00 - 14 days saturation.  http://www.kjmm.com/

Rolling Billboad - $4,100.00  - 30 days mobile roving billboard

Internet - Myspace - $3,500.00 - Up to 10,000 site hits in advertising to the local market.

Fliers - $2,400 - 200,000 full color $5.00 discount coupons distributed via grass roots campaign.

Posters - $200 200 full color 11x17 posters located at select retail shops in the Tulsa Market

Gridiron Classic - $2,000 - Sponsorship

Print - Urban Tulsa -  $3,000 - Full page ad for 30 days  http://www.urbantulsa.com/gyrobase/index

Print - Vype - $2,290 - High School Sports Magazine - 2 adds for the month of September http://www.vype.com/

Print - Tulsa World News - $1,500 spot Magazine - 1/2 page add  http://www.tulsaworld.com/

Print - Tulsa World News - $600 Internet campaign - 40,000 hits.  http://www.tulsaworld.com/scene/

Television - $9,000.00 - several hundred spots selected

Billboards - Lamar $10,500.00 - 5 Large billboards for 30 days on local Interstates. 

Grand Total: $45,590.00

We look forward to impressing our vendors and members with a HUGE first class 12-volt audio event!

 

08/06/2009

Courtesy of 12volt.com

dB Drag / USACi Finals Approaching

Ralph Randall, USACi
The ground will shake in Tulsa, Oklahoma on October 3rd – 4th, but it won’t be an earthquake. The joint dB Drag Racing / USACi Finals will be rockin’ the Tulsa Convention Center.

“The word is definitely getting out on the streets of Tulsa and surrounding areas” Ralph Randall, USACi president told 12voltnews.com. “Competitors for both dB Drag Racing and USACi are accumulating points and gearing up for the event. Local retailers are signing up for booths along with 12 volt vendors.”

Fliers and posters are already being distributed in the market through 12 volt dealers and other retailers in the area. Billboards and radio campaigns will begin in the near future.

“dB Drag Racing is looking forward to a great event in Tulsa. Our competitors tell us they are ready to compete and set new records. The central U.S. location and support from CarToys in Tulsa are real advantages this year.” – Wayne Harris, dB Drag Racing president.

CarToys, the presenting retailer, will be promoting a mega car stereo sale in conjunction with the dB Drag Racing / USACi join t finals at the Tulsa Convention Center. CarToys is also promoting the finals at various local events prior to the finals. The upcoming Import Face-off and drag strip events will be key venues to spread the word. On the 12 volt vendor side Soundstream has stepped up to the plate with a number of on site initiatives to excite the crowd as well as hosting the after party.

“We are planning a number of crowd pleasing activities,” Soundstream’s Grizz Archer told 12voltnews.com. “It will be an after party to remember. We will also be lending support to our competitors in the lanes.”

CarToys owner Rob Rice stated “We need these types of events to energize consumers and our industry. We are planning to have a great joint dB Drag Racing and USACi Finals plus a big sales event.”

For more information, please visit www.dbdragracing.com or www.soundoff.org.

 

08/06/2009

SlickChix.com to Headline Finals Afterparty.

SlickChix.com, the worlds premier oil wrestling league has signed as the Headliner for this years Unified Finals after party presented by Soundstream. Slick Chix will hold "PG-13" matches during show hours on the show floor and give the winner a free vaction to Las Vegas courtesy of travelocity.com. Later that evening at the Official after party Slick Chix will present "Slick Chix After Dark" wrestling, designed for a more mature crowd.

Events include several contests and activities featuring the Slick Chix Girls, Live DJ, and entertainmnt TBA. Admission will be free to all vendors and competitors. General admission is $20 or $15 with your paid Unified Finals admission. All ladies admitted FREE! Must be 18 or older to attend the afterparty. Have Fun!
 

04/14/2009

USACi and dB Drag Racing Will Co-locate
World Finals on October 3-4, 2009 in Tulsa, OK

The dB Drag Racing Association and USACi is pleased to announce the co-location of the 22nd Annual USACi World Finals and the 12th Annual dB Drag Racing World Finals at the Tulsa Convention Center in Tulsa, OK on October 3-4, 2009. This “Car Audio Championship” sponsored by Car Toys of Tulsa, is a must see for anyone interested in fully customized cars and their car stereos.  In addition to the car stereo event, a custom car show and entertainment will be offered.

The main exhibit hall of the Tulsa Convention center has over 100,000 sq.ft of floor space and is located in the heart of downtown Tulsa. With ample parking and a hotel connected via a skybridge; this facility is competitor, spectator and exhibitor friendly. The downtown Tulsa area boasts several restaurants and nightclubs within walking distance of the convention center.

USACi, dB Drag Racing and Bass Race competitors will all have the opportunity to compete in one location. With Tulsa centrally located, this will help reduce travel time and expenses to many competitors who typically compete at both World Finals.

For more info on the show or to inquire on exhibitor space, please contact one of the representatives at either USACi or the dB Drag Racing Association.

04/12/2009

Courtesy of 12volt.com

LOWELL, AR / TULSA, OK – Its official, The 22nd Annual USACi World Finals will be held in Tulsa, OK on October 3rd and 4th, 2009.

With six months to plan and organize the 2009 event this may be the year the USACi World Finals returns to the glory days the organization enjoyed during the first few years in Kansas City.

USACi president Ralph Randall told 12voltnews.com “I’m more pumped about this year’s World Finals than I have been in a while. We are committed early to a great facility and have a fantastic retail sponsor in CarToys. They are very active in the Tulsa market and have a long history of successful retail promotions”.

In an interview with CarToys’ GM Charles Stewart he told 12voltnews.com “We feel this is a huge opportunity to raise the visibility of mobile electronics in Tulsa and the surrounding area. We had several successful USACi events last year and sought Ralph after CES to move the Finals event to Tulsa”.

As a company CarToys took several first place trophies at the ‘08 USACi Finals in Dallas last fall. “We build a lot of show cars” Chris Pate relayed to 12voltnews.com. “Since that is one of our strong points it’s a natural to be the retail sponsor of a national event like the USACi World Finals.” Pate is the team/show coordinator for CarToys.

Randall feels all of the elements are in place to put the USACi Finals back on top. Tulsa’s centrally located in the US and is within an easy drive from other metro areas like Oklahoma City, Wichita, southwestern Missouri, northwestern Arkansas and the Dallas/Ft Worth metroplex.

usaciworldfinals.com has all the details available at this time. The host hotel, a DoubleTree is connected to the convention center and has a rate posted at $88.00 a night for the USACi block.

Let put this event on our calendars as a must attend.

 

04/10/2009
Press Release: Car Toys of Tulsa joins USACI Finals as Retail Sponsor.
USACI announced today the addition of Car Toys of Tulsa as the Retail Sponsor of the 2009 USACI World Finals. Car Toys owner Rob Rice says HIS BUSINESS Will feel the positive impact of having the USACI World Finals in his city. "We need these type of events to keep this industry growing” Rob continued. Car Toys has been a USACI supporter for many years and regularly hosts USACI events to promote their retail sales. Last year Car Toys hosted several USACI events including one of the largest SQ events in recent years. Be sure to stop by and visit Car Toys at the World finals Tulsa, Oklahoma in their retail booth

04/08/2009
Press Release - USACI announced today that the 2009 USACI World Finals and Tuner Jam will be held at the Tulsa Convention Center in downtown Tulsa, Oklahoma. 
The dates will be October 3rd and 4th, 2009. Event specifics including hotels will be updated frequently over the next week.

04/07/2009
IMPORTANT INFORMATION COMPETITORS NEED TO KNOW FOR THE SHOW!

1. If your manufacturer is present then feel free to promote them as you like. If a manufacturer IS NOT supporting the event or is not a USACI member you may not:

- Hand out literature
- Hang or display banners or product displays
- Display more than two (2) product decals on the vehicle.
- Decals can be no larger than 4" tall by 10" wide. Decals larger than this must be covered.

This is and has always been USACI Finals policy. We are sure that you can understand that without these policies there many companies would not bother to purchase a booth or sponsorship.

2. You must have a 1/8 tank or less of gas. The front battery must be disconnected after setup and your gas cap taped over.

They WILL BE checking at the door with a test stick. Please take care of this in advance.

Billboard - 5 of these HUGE Billboards can be seen in key locations around Tulsa!

 

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